Friday, July 29, 2011

Mobile Research Firm Zokem Acquired For Up To $24M

Tearing through a mountain of mobile phone data isn't much fun, but someone has to do it — and it looks like it pays well enough. Just 5 years after its founding, mobile research firm Zokem has been snatched up for $11.7 million up front, with a potential payout of an additional $12 million through 2014.

Their buyer? Arbitron Inc., a company focused on — hey, whatd'ya know? — consumer research.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/Dm4AcCUv9JM/

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