To Subscribe Or Not Subscribe? That Is The eCommerce Question

According to my twitter feed subscription commerce is an overblown, shark jumping smoke screen and the companies that created the model are abandoning it left and right. The comparison to the flash sale model and to group buying seems to fit because the subscription commerce category has a few leaders and a ton of "me too" companies. On the surface it looks like all of them are just putting shit in a box and money in the bank but this is pattern matching gone wrong.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/UymLaCG3x6Y/

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