Is Fanboyism a Religion? Neuroscience Says Maybe [Apple]

Ever wonder why Apple fans stand in line for hours end just to buy a phone? According to the BBC's Alex RIley, it's because Apple is their religion. Neuroscience suggests he may be right. More »

Source: http://feeds.gawker.com/~r/gizmodo/full/~3/N9NiZ1ndar8/is-fanboyism-a-religion

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